Open access and scientific publishing

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Mark Purvis: Mark has spent the last 30 years in scholarly and b2b publishing, specialising in delivering product and portfolio growth in challenging and changing markets. He was the OA lead at IOP Publishing, the publishing arm of the Institute of Physics, where he was responsible for bringing open access right into the heart of the organisation. He has experience in a very broad range of open access business models, including consortial models like SCOAP3, fully gold journals, hybrid journals and transformative agreements. He launched a new portfolio of fully gold OA journals at IOP and also played a major role in developing IOP’s open access and open data policies. He is now Publishing Consultant at Blue Zulu Marketing and an Affiliate Senior Associate with Maverick Publishing Specialists.